Building your own Personal Brand

Personal Brand

Building your Personal Brand

  Duration:1 day
  Effort:3-5 hours
  Category:Management & Leadership
  Level:All Levels
  Language:English
  Institution:iEdge Consulting Ltd
  Price:$149 Special Offer US$79

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Description

Personal Branding is identifying your assets, characteristics, strengths, and skills as an individual. Understanding Personal Branding will provide advantages in your participant’s personal and professional lives. Branding is a mix of how you present yourself and how others see you. It is important to be aware of how you are viewed.  
With our Personal Branding course, your participants will be able to share their vision and passions with others in your company. Utilize this knowledge through Social Media to define and influence how others see you. You are your brand so protect it. Live it.

Designed for

This course is designed for:

  • Al levels of staff especially those looking to create a career profile.
  • Supervisors, Managers and Leaders who have never really thought about their own personal brand.
  • Those working in teams and with stakeholders.
  • Those looking to develop an image in the organisation.      

Learning Objectives

In this course you will learn to:

  Define an image that is true to you in a professional manner.

  Control and manage your image.

 Understand how to sharpen your brand.

 Use social media appropriately to support your brand

 Learn how to manage your brand in a crisis.

  Look at how to develop a professional appearance that fits with you, your style and your persona

Getting Started

Just to make sure the experience is as smooth as possible we’d like to suggest a couple of things you may or will need to get on with the course:

  • While we are happy for anyone to enrol in the course, we suggest that you should be at least managing/leading a team (big or small) or preparing for a role that requires your leadership skills
  • Internet connection is a big must
  • Readiness to learn, remember this is about you and so you need to be ready to take time to yourself and motivate yourself
  • Maybe something to write some notes down or ideas, but don’t worry the course documents can be downloaded at the end of the course for you to review and use at any time
      Have fun!

The Journey

What’s in it for me: Learn how to define yourself a brand. You will learn how to create a brand mantra and perform a true SWOT analysis on you.

Case Study: 1              Review Questions:1           


What’s in it for me: Learn how to create your brand by assessing your pillar, passions and strengths. We review the three C’s and get you to apply it to how you want to be seen.

Case Study: 1              Review Questions:1           


What’s in it for me:  Learn how to develop your image, make it clear and defines, with a consistent image and develop the commitment to build your brand.

Case Study: 1              Review Questions:1           


What’s in it for me: We look at how to build in your own personal image with your professional image, a key aspect in creating your Brand and building Rapport on both sides.

Case Study: 1              Review Questions:1           


What’s in it for me: Sharpen your brand with some additional tools on getting the message out. We dive in to the transparency aspects, being authentic and building your network as well as social tools.

Case Study: 1              Review Questions:1           


What’s in it for me:  First impressions count and we help you understand how to rise out of the crowd and have true reflection on how you come across in the way you position yourself.

Case Study: 1              Review Questions:1           


What’s in it for me:   Social media drives a great deal of our image, we look at the security aspects, controlling who sees what and help you set your objective on how you want to be promoted.

Case Study: 1              Review Questions:1           


What’s in it for me: Content is king in Social Media, we help you use it beyond a tool and manage comments and feedback.

Case Study: 1              Review Questions:1           


What’s in it for me: Being out there can create all sorts of good and bad unintentional messages. We look into managing the information and monitoring and responding to difficult situations.

Case Study: 1              Review Questions:1           


What’s in it for me: Learn how to identify your unique trails, and think outside the box when creating your unique image.

Case Study: 1              Review Questions:1           


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Last modified: Monday, 29 January 2018, 7:43 AM